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Brand index / fashion

Allbirds

Allbirds scores 100 for AI visibility, named in 12 of 12 answers about its own category.

AI visibility

100

Ranked 1 of 8 measured brands.

Agent readability
76
Tracking
65
Landing page
88

Ranked on AI visibility alone. The other three are reported beside it and are not added together: they measure different things in different units.

Score over time

First measured 2026-08-01. A second run is needed before there is any movement to show, and the index refreshes weekly.

What we asked

Built from Allbirds' own public catalogue, so they are different for every brand. None of them names the brand, because a question that does guarantees a mention.

  1. 1What are the best wool sneakers?
  2. 2Best sneakers for everyday wear
  3. 3Which brands make carbon neutral sneakers?
  4. 4Best sneakers for hot weather

Who named them

Each assistant, how many answers it gave, and how many named Allbirds.
AssistantAnsweredNamed Allbirds
ChatGPT44
Claude44
PerplexityNot reached on this run-
Gemini44
Allbirds Wool Runners: Allbirds is often credited with popularizing wool sneakers.
ChatGPT, answering "What are the best wool sneakers?" on 2026-08-01. Allbirds appeared at position 1. Quoted verbatim from the stored answer.

Coverage on this run

Measured 2026-08-01. 3 of 4 assistants responded, returning 12 answers across 16 question-and-assistant pairs. Every score on this page is scoped to those conditions, and a run that reaches too few assistants reports no score rather than a lower one.

Against its category

Not enough brands measured in fashion yet. A standing needs at least 3 measured brands in a category, and this one has 1.

This page carries the ranking. The schema, tracking, catalogue and landing-page findings behind the other three scores are on the report itself.

See the full audit for this store