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Brand index / fashion

Faherty

Faherty scores 24 for AI visibility, named in 1 of 20 answers about its own category.

AI visibility

24

Agent readability
88
Tracking
65
Landing page
68

Ranked on AI visibility alone. The other three are reported beside it and are not added together: they measure different things in different units.

Score over time

First measured 2026-08-07. A second run is needed before there is any movement to show, and each brand is re-measured about every three weeks.

What we asked

Built from Faherty's own public catalogue, so they are different for every brand. None of them names the brand, because a question that does guarantees a mention.

  1. 1What are the best linen shirts?
  2. 2Which brands make organic shirts?
  3. 3What are the best t-shirts?
  4. 4Best shirts under $150
  5. 5Best t-shirts under $90

What this run could detect

5 questions across 4 assistants. Because the same question goes to every assistant, those answers are not independent, so we discount them to 7.8 effective observations. The smallest rate we could reliably tell apart from zero is 32%. A rate below that would not have been distinguishable from never appearing.

On the list, or only in the answer

20 of the answers to these questions produced an actual shortlist of brands. Faherty was on 1 of them.

Where a position is recorded, it was inferred from where the name appeared in the answer (3). We do not publish an average position, because those two are not the same measurement.

Who named them

Each assistant, how many answers it gave, and how many named Faherty.
AssistantAnsweredNamed Faherty
Gemini50
ChatGPT50
Claude50
Perplexity51
Across recent style roundups, the most consistently recommended brands include Faherty, Bonobos, Quince, Uniqlo, Todd Snyder, and Buck Mason.[3][13][14]
Perplexity, answering "What are the best linen shirts?" on 2026-08-07. Faherty appeared at position 1. Quoted verbatim from the stored answer.

Coverage on this run

Measured 2026-08-07. 4 of 4 assistants responded, returning 20 answers across 20 question-and-assistant pairs. Every score on this page is scoped to those conditions, and a run that reaches too few assistants reports no score rather than a lower one.

Against its category

Faherty ranks 3 of 11 measured fashion brands. The category median is 5.

This page carries the ranking. The schema, tracking, catalogue and landing-page findings behind the other three scores are on the report itself.

See the full audit for this store