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Brand index / fashion

Outdoor Voices

Outdoor Voices scores 15 for AI visibility, named in 4 of 36 answers about its own category.

AI visibility

15

Agent readability
74
Tracking
65
Landing page
83

Ranked on AI visibility alone. The other three are reported beside it and are not added together: they measure different things in different units.

Score over time

First measured 2026-08-07. A second run is needed before there is any movement to show, and each brand is re-measured about every three weeks.

What we asked

Built from Outdoor Voices' own public catalogue, so they are different for every brand. None of them names the brand, because a question that does guarantees a mention.

  1. 1What are the best shorts?
  2. 2Best shorts for everyday wear
  3. 3What are the best pants?
  4. 4Who makes the best sports bras?
  5. 5Best shorts under $60
  6. 6Best pants for everyday wear
  7. 7Best sports bras for everyday wear
  8. 8Best pants under $70
  9. 9Best sports bras under $40

What this run could detect

9 questions across 4 assistants. Because the same question goes to every assistant, those answers are not independent, so we discount them to 14.1 effective observations. The smallest rate we could reliably tell apart from zero is 19%. A rate below that would not have been distinguishable from never appearing.

On the list, or only in the answer

36 of the answers to these questions produced an actual shortlist of brands. Outdoor Voices was on 4 of them.

Where a position is recorded, it was unrecorded (2), numbered by the assistant (2). We do not publish an average position, because those two are not the same measurement.

Who named them

Each assistant, how many answers it gave, and how many named Outdoor Voices.
AssistantAnsweredNamed Outdoor Voices
Perplexity90
Gemini90
ChatGPT90
Claude94
Outdoor Voices RecTrek Pants - Lightweight, moisture-wicking, great for hiking or casual wear
Claude, answering "What are the best pants?" on 2026-08-07. Outdoor Voices appeared at position 5. Quoted verbatim from the stored answer.

Coverage on this run

Measured 2026-08-07. 4 of 4 assistants responded, returning 36 answers across 36 question-and-assistant pairs. Every score on this page is scoped to those conditions, and a run that reaches too few assistants reports no score rather than a lower one.

Against its category

Outdoor Voices ranks 4 of 11 measured fashion brands. The category median is 5.

This page carries the ranking. The schema, tracking, catalogue and landing-page findings behind the other three scores are on the report itself.

See the full audit for this store