Glossier
Glossier was not named in any of the 24 answers we collected about its own category.
AI visibility
0
- Agent readability
- 68
- Tracking
- 68
- Landing page
- 82
Ranked on AI visibility alone. The other three are reported beside it and are not added together: they measure different things in different units.
Score over time
First measured 2026-08-07. A second run is needed before there is any movement to show, and each brand is re-measured about every three weeks.
What we asked
Built from Glossier's own public catalogue, so they are different for every brand. None of them names the brand, because a question that does guarantees a mention.
- 1What are the best colognes?
- 2Best colognes for travel
- 3What are the best face moisturizers?
- 4Best colognes under $40
- 5Best face moisturizers for travel
- 6Best face moisturizers under $30
What this run could detect
6 questions across 4 assistants. Because the same question goes to every assistant, those answers are not independent, so we discount them to 9.4 effective observations. The smallest rate we could reliably tell apart from zero is 27%. So a zero here means we can say this brand appears in under 32% of answers to these questions, not that it never appears.
On the list, or only in the answer
24 of the answers to these questions produced an actual shortlist of brands. Glossier was on 0 of them.
Who named them
| Assistant | Answered | Named Glossier |
|---|---|---|
| Perplexity | 6 | 0 |
| ChatGPT | 6 | 0 |
| Claude | 6 | 0 |
| Gemini | 6 | 0 |
Coverage on this run
Measured 2026-08-07. 4 of 4 assistants responded, returning 24 answers across 24 question-and-assistant pairs. Every score on this page is scoped to those conditions, and a run that reaches too few assistants reports no score rather than a lower one.
Against its category
Glossier ranks 6 of 9 measured skincare brands. The category median is 0.
This page carries the ranking. The schema, tracking, catalogue and landing-page findings behind the other three scores are on the report itself.
See the full audit for this store