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Brand index / skincare

Dermalogica

Dermalogica scores 8 for AI visibility, named in 1 of 35 answers about its own category.

AI visibility

8

Agent readability
92
Tracking
97
Landing page
77

Ranked on AI visibility alone. The other three are reported beside it and are not added together: they measure different things in different units.

Score over time

First measured 2026-08-25. A second run is needed before there is any movement to show, and no brand is re-measured inside 6 days.

What we asked

Built from Dermalogica's own public catalogue, so they are different for every brand. None of them names the brand, because a question that does guarantees a mention.

  1. 1What are the best face serums?
  2. 2Best face serums for travel
  3. 3What are the best facial cleansers?
  4. 4Who makes the best sunscreens?
  5. 5Best face serums under $100
  6. 6Best facial cleansers for travel
  7. 7Best sunscreens for travel
  8. 8Best facial cleansers under $50
  9. 9Best sunscreens under $60

What this run could detect

9 questions across 4 assistants. Because the same question goes to every assistant, those answers are not independent, so we discount them to 14.1 effective observations. The smallest rate we could reliably tell apart from zero is 19%. A rate below that would not have been distinguishable from never appearing.

On the list, or only in the answer

35 of the answers to these questions produced an actual shortlist of brands. Dermalogica was on 1 of them.

Where a position is recorded, it was numbered by the assistant (1). We do not publish an average position, because those two are not the same measurement.

Who named them

Each assistant, how many answers it gave, and how many named Dermalogica.
AssistantAnsweredNamed Dermalogica
Gemini91
ChatGPT90
Claude90
Perplexity80
Best Powder Cleanser (Zero Spill Risk): Dermalogica Daily Microfoliant (0.43 oz)
Gemini, answering "Best facial cleansers for travel" on 2026-08-25. Dermalogica appeared at position 5. Quoted verbatim from the stored answer.

Coverage on this run

Measured 2026-08-25. 4 of 4 assistants responded, returning 35 answers across 36 question-and-assistant pairs. Every score on this page is scoped to those conditions, and a run that reaches too few assistants reports no score rather than a lower one.

Against its category

Not enough brands measured in skincare yet. A standing needs at least 3 measured brands in a category, and this one has 0.

This page carries the ranking. The schema, tracking, catalogue and landing-page findings behind the other three scores are on the report itself.

See the full audit for this store